Welcome to PriMedia national media buying and marketing services. Whether you’re interested in the most effective and cost efficient media planning and buying available anywhere (coupled with value added promotions and extras!), world class direct marketing programs based on creative excellence and documented results, or comprehensive marketing and advertising services provided on a "virtual agency" basis that guarantees you better quality, and more experienced personnel working on your account at much lower costs, it's a pleasure to meet you ... and we look forward to working with you soon!
No matter who you are, or what services you require, we appreciate the opportunity to tell you more about our company and to prove we can provide you with the top quality media buying and marketing services, and the professional excellence and dedication, you not only deserve, but have every right to expect!
Please take a few moments to learn more about our unique, client oriented business philosophy and approach, the specific services (and savings) we provide, the numerous media markets nationwide that we are currently placing airtime, outdoor, print, and alternative media advertising in, or the qualifications of the people who founded PriMedia a decade ago after years of experience on both the "client" and "selling" side of the media business, and who will oversee all work related to your account.
If you like what you see and want to know even more, please take a brief look at a few of the many letters of recommendation some of the major brand name clients we have had the pleasure of working with have sent us; view a few samples from some of the exciting, successful, and incredibly effective campaigns we have created over the years for some of America's finest companies; review a few detailed case studies that illustrate how we successfully define client objectives and then create marketing and media strategies and programs that help them achieve those objectives while maximizing results and client "Return On Investment" (ROI); glimpse some of the international and regional awards for outstanding creativity and documented results many of our direct marketing campaigns have won; or, learn more about some of the legendary direct marketing products and innovations we are responsible for (commonly known as The Ginsu® Years).
Contacting us
At PriMedia Inc., we realize that first and foremost, we are in a service oriented business, a fact that many of our competitors seem to consistently forget.
Which is why, if you call or e-mail us now, we will be happy to call you back promptly and meet with you at your earliest convenience. To do so, simply click on the "contact us" button below.
After all, the sooner you do, the sooner we can start working together, and the sooner we can start saving you money and improving the efficiency and effectiveness of your media buys and marketing programs...
In these pages, we invite you to learn more about our:
Clients
What some of our clients think about us and the quality and effectiveness of the work we perform for them... in their own words! (Client testimonials and letters).
Campaigns
Samples of some of our successful marketing and media campaigns for a wide variety of clients...in every media there is.
Case Studies
Detailed accounts of campaign objectives, PriMedia's successful marketing and media strategies and the cost efficient results each campaign achieved.
Industry Awards
Based on creative excellence and documented results.
The Ginsu® Years
A "legendary" tale of creative inspiration and marketing innovation that led to one of America's most instantly recognizable "brand names."
Comcast.net has named PriMedia's COO & Founder Ed Valenti as a"Top 10 Pitchmen and Pitchwoman" of all time.
"The other half of The Ginsu Guys, Ed Valenti has set the bar for the infomercial as we know it. The first Ginsu infomercial aired in 1978 with catch phrases like "But wait, there's more!" and "Now how much would you pay?" and many call to actions."
To view the entire list - click there : http://www.comcast.net/slideshow/entertainment-toppitchmen/3/
But wait, there's more!
4/3/09: In true Ginsu fashion, the ceremonial garden hose was cut (followed of course by a tomato) to officially open Ginsu Way in Warwick,RI. Named after the knife that became pop culture sensation, Ginsu Way will connect Bald Hill Road with Quaker Lane forever.
Many thanks the elected officials in attendence: Warwick Mayor Scott Avedisian, RI State Treasurer Frank T. Caprio, Representative David Caprio, as well as invited guests, collegeues, friends, family and the wonderful staff at PriMedia who made the event go off without a hitch!
Interested in working with us?
We'd love to hear from you!
Please contact:
Stephen Romanello
V.P. New Business/New Media
T: 401.826.3600 ext. 12
F: 401.826.3644
M: 401.965.5099
E: stever@primediahq.com
PriMedia is pleased to announce that AAA Southern New England has named PriMedia their outside sales representative for AAA Horizons, AAA Southern New England's monthly newsletter sent to their 2.8 million members.
Interested advertisers please Contact Rob Schmidt at PriMedia (401) 826-3600 or email RobS@primediahq.com for more information.
PriMedia is pleased to announce that Comcast Sports Net New England has named PriMedia their outer market sales representative for broadcast of the 17-time NBA World Champion Boston Celtics in the following DMA's (Designated Market Areas):
- Hartford & New Haven
- Providence - New Bedford
- Portland - Auburn
- Springfield - Holyoke
- Albany - Schenectady - Troy
- Burlington - Plattsburgh
- Bangor
- Presque Isle
Interested advertisers please Contact Rob Schmidt at PriMedia (401) 826-3600 or email RobS@primediahq.com for more information.
PriMedia is pleased to announce that we have been recognized by Arbitron as having PPM (Portable People Meter) experts on staff.
The Arbitron Portable People Meter (PPM) system uses a passive audience measurement device – about the size of a small cell phone – to track consumer exposure to media and entertainment, including broadcast, cable and satellite television; terrestrial, satellite and online radio as well as cinema advertising and many types of place-based electronic media.
PriMedia completed the necessary courses because we understand the impact of electronic measurement in this rapidly changing world of media consumption is crucial to our ability to expertly plan media buys for our clients.